Back this weekend: face-painting with Boris

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“Samiiii, can I take a selfie with you?” cried a thousand teenage voices. Social media stars like Sami Slimani, Steffi Giesinger, Ischtar Isik, Shanti Tan, Boris Entrup, Sarah Nowak – they were all … [Read more...]

Nicer, bigger, brighter! We are moving into new offices

Exciting: We are moving to new offices :-)

We are moving office! Our new address from 22nd July 2016 is: Hans-Stiessberger-Str. 2b, 85540 München-Haar. The old office will close on July 20th at 2 p.m. and we will be back for you in the new … [Read more...]

How to use Snapchat for Marketing

Ghost Wall at the Snapchat HQ

Somewhere between an instant messenger and a social network, Snapchat constantly brings new features to the media industry. The numbers speak for themselves – Daily 100 million users from all over the … [Read more...]

Handelsblatt for digital natives: Orange or Lemon?

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‘I'm almost 18 and have no idea about taxes, rent, or insurance. But I can write a poem analysis.’ Complained one student via Twitter. Sabrina Rospert and Ulrica Griffiths write about what the German … [Read more...]

Aldi’s new kids brand: skimping on new ideas

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The discount store Aldi Süd is looking to catch the youngest customers: With Aldilino, the group is launching its own brand specifically for children. The site launches on Monday, the 2nd of November. … [Read more...]

Kids marketing – Put the kids in charge!

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Who has the say when it comes to the family shopping? The kids, of course! This was the result of a study led by Viacom Media International Networks, “Little Big Influencers”, which investigated … [Read more...]

Tourism: where are the best examples of media relations via social media?

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Since we organised the first mom & dad bloggers meet-up for Familotel, we have been particularly interested in Social Media in tourism. This is why we were curious when the Association of German … [Read more...]

Griffiths Consulting case study at youth marketing conference

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Griffiths Consulting exhibited a case study (see below for download) at the largest conference on the topic of children’s and youth marketing, organized by iconkids & youth on June 26th at … [Read more...]

Launch communications for high tech doll

Talking to high tech doll cayla

Griffiths Consulting, the Munich specialists in commmunicating to the target groups Family, Child and Youth, is supporting Vivid Germany in the launch of Cayla, the first internet-connect doll. The … [Read more...]

Who said Facebook? Teens spend online time on research, chats and videos

Cover of the youth survey

German adolescents between twelve and 17 years are digitally very well equipped. They mostly own several online enabled devices and use them most frequently for homework, chatting with friends and … [Read more...]