References

Medela

PR and media cooperations for breast pumps and other breastfeeding solutions
www.medela.co.uk

Innovation First

PR, Social Media (e.g. campaign with Youtubers) and Website content for robotics toys
www.hexbug.com

Braun fever thermometers and blood pressure monitors

PR, media cooperations, blogger & KOL relations for Braun fever thermometers, blood press monitors and health app
www.brauntherms.com
www.braunbloodpressuremonitors.co.uk

iCandy

PR, celebrity cooperations, Social Media, advertising and all texts in German: Launch of iCandy brand in Germany – British luxury push chairs
www.icandyworld.com

AeroSleep

PR and Blogger Relations: AeroSleep (mattresses) and AeroMoov (travel accessoiries) brands
www.aerosleep.com

Ecophon

PR and Blogger Relations: Sound Education Forum (Acoustics in educational institutions)
www.ecophon.de

Münchner Verkehrs- und Tarifverbund (Munich transport association)

PR concept for children’s and young adults’ tickets
www.mvv-muenchen.de

Julalu

PR and Blogger Relations for maternity fashion www.julalu.com

RC 2 / Learning Curve

PR and Blogger Relations for Lamaze baby toys  www.learningcurve.com

Angel Cat Sugar

PR and Social Media PR and Social Media for the character license Angel Cat Sugar www.angelcatsugar.com

HCM Kinzel

Media & Public Relations and Channel marketing for toys, board games and apps
www.hcm-kinzel.eu

Goliath Toys

PR, Social Media, print advertising, online content for board games and a game app:
www.goliathgames.de

Babywelt Messen / Gruner + Jahr Expomedia Events

Media relations and online PR for consumer shows
www.babywelt-messen.de

Institut für Potentialanalyse

Launch of a private consulting institute for career
and degree choices
www.institut-potenzialanalyse.de

Public Solution

Trade show PR for the board game console Yvio

United Soft Media

3 Projects:

Kosmos Verlag

Long-term Public Relations for experimenting kits, puzzles and children’s books – kosmos.de

DPRG e.V. Bavarian group

PR Conference on Online PR, January 28th 2005 in Munich – www.dprg.de

Previous positions inhouse:

LEGO GmbH
Head of Public Relations Central Europe
www.lego.de

MATTEL Interactive
Head of Public Relations Central Europe
www.mattel.com

We can provide you with details and further references upon request.

Primo Toys

Launch of the Cubetto programming toy (Media Relations)
www.primotoys.com

KD Germany

Launch of the Kurio children’s tablets, smartwatch and toys (PR & Social Media)
www.kurioworld.de

StickerKid

PR for customised stickers, labels and kid’s room decorations
www.stickerkid.de

BLS

Blogger outreach, trade-PR and media planning for toy distributor
www.bls.net

Dracco

Litigation PR
www.dracco.com

Generation Robots

B2B media relations: paneuropean supplier of robots
www.generationrobots.com

ROCOL

B2B media relations: Lubricants for food and drinks processing
www.rocol.com

BOTI

PR and Blogger Relations: Launch of the toy brands Soft Spots and Zing Air
www.bot-i.com

Familotel AG

Media and blogger relations for a marketing cooperation of family-friendly hotels
www.familotel.com

Vivid Sydney

Since 2011, yearly media relations for an art and cultural event in Sydney, Australia
www.vividsydney.com

Universal Music

Media and blogger relations at the launch of a new series of audio plays
www.universalmusic.de

Smart-Trike

PR, Social Media and Marketing Communications for kids vehicles – www.smart-trike.com

GoroVeloTech

PR at trade shows and coordination of TV shootings for “Tangaroo”, a parent-child tandem – www.tangaroo.de

Sailer-Verlag

Launch of the infant magazine Pippo and PR for the anniversary of the publishing house
www.pippo-magazin.de

Boowl

Launch of interactive kids beverages Boowl Magic and Boowl Cartoon.

Smoodoos

Launch project of the Smoodoos kids community
and plush toys – www.smoodoos.com

Stokke

Long-term Public Relations for prams and baby furniture – www.stokke.de

unisono media

Long-term Public Relations for language learning
software

Mega Brands Deutschland

Long-term Public Relations for construction toys
www.megabrands.com

Tomy UK Ltd.

Long-term PR for toys and baby accessories
www.tomy.de

»Tomy has been working with Griffiths Consulting since 2005. The agency provides a creative and reliable service, comprehensive consulting and proactive development of new PR opportunities for our company and products. They show an excellent knowledge of our industry and target groups. Therefore I can, without any reservation, recommend them as a partner for public relations. «
(Guido Schubert, General Sales Manager)

Jens Peters-Willke

SEO consulting for doctor’s surgery http://www.hobartneurosurgery.com.au/

Text in: German