What can a company do to make sustainability more accessible for families and children? Implementing sustainability (practises) into a business has increasingly … [Read more...]
Tourism and social media: Best practice three times over
At the world’s largest tourism show, the International Tourismus Börse (ITB) in Berlin, Social Media in Tourism will be one of the hot topics. Our colleague Katrin … [Read more...]
Family brands: What’s important in 2018?
What’s new for family brands in 2018? Every year we take up the offer from the iconkids & youth, market researchers specialising in children and parents, to … [Read more...]
Why you should promote your nursery brand in Germany today
In a few days, the international baby and children’s outfitting industry will be meeting up in Cologne for the world’s biggest trade fair, Kind + Jugend. During … [Read more...]
iCandy has a photo for you today!
A best practice example of successful influencer marketing combined with classic marketing: Everybody is talking about Influencer Marketing at the moment, but what … [Read more...]
Kids marketing – Put the kids in charge!
Who has the say when it comes to the family shopping? The kids, of course! This was the result of a study led by Viacom Media International Networks, “Little Big … [Read more...]
PR and marketing for premium push chairs
Griffiths Consulting, a Munich communications agency specialising on the target group families and youth, is from now on the German PR and marketing consultancy of … [Read more...]
Family PR for StickerKids name tags
If children keep losing things, the family PR experts from Griffiths Consulting are now explaining to all parents to really stick it to their children – but only … [Read more...]
