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Tourism and social media: Best practice three times over

6. March 2018 By admin

At the world’s largest tourism show, the International Tourismus Börse (ITB) in Berlin, Social Media in Tourism will be one of the hot topics. Our colleague Katrin … [Read more...]

Filed Under: News, References, Tourism Tagged With: Bloggeraktion, Brand PR, Case Study, Facebook, PR for mothers, Pressearbeit, social media, tourism PR

iCandy has a photo for you today!

21. December 2016 By admin

A best practice example of successful influencer marketing combined with classic marketing: Everybody is talking about Influencer Marketing at the moment, but what … [Read more...]

Filed Under: Fashion, News, Nursery, Pushchairs, References Tagged With: Blogger, PR for mothers, PR für Babyprodukte, social media

Back this weekend: face-painting with Boris

26. August 2016 By admin

“Samiiii, can I take a selfie with you?” cried a thousand teenage voices. Social media stars like Sami Slimani, Steffi Giesinger, Ischtar Isik, Shanti Tan, Boris … [Read more...]

Filed Under: News Tagged With: Blogger, Kinder-PR, Marken-PR, marketing to children, social media, Youth marketing

How to use Snapchat for Marketing

4. May 2016 By admin

Somewhere between an instant messenger and a social network, Snapchat constantly brings new features to the media industry. The numbers speak for themselves – … [Read more...]

Filed Under: News Tagged With: Marken-PR, Media use, social media, toys, Youth marketing

Handelsblatt for digital natives: Orange or Lemon?

3. November 2015 By admin

‘I’m almost 18 and have no idea about taxes, rent, or insurance. But I can write a poem analysis.’ Complained one student via Twitter. Sabrina Rospert and Ulrica … [Read more...]

Filed Under: News Tagged With: Media use, social media, Youth marketing

Tourism: where are the best examples of media relations via social media?

29. September 2015 By admin

Since we organised the first mom & dad bloggers meet-up for Familotel, we have been particularly interested in Social Media in tourism. This is why we were … [Read more...]

Filed Under: News Tagged With: Blogger, Facebook, Marken-PR, social media, tourism PR

Griffiths Consulting case study at youth marketing conference

29. June 2015 By admin

Griffiths Consulting exhibited a case study (see below for download) at the largest conference on the topic of children’s and youth marketing, organized by … [Read more...]

Filed Under: News, References, Tech Toys Tagged With: Blogger, fathers, social media, toys

Launch communications for high tech doll

17. December 2014 By admin

Griffiths Consulting, the Munich specialists in commmunicating to the target groups Family, Child and Youth, is supporting Vivid Germany in the launch of Cayla, … [Read more...]

Filed Under: News, References, Tech Toys, Toys Tagged With: Kinder-PR, Pressearbeit, social media, toys

Who said Facebook? Teens spend online time on research, chats and videos

10. December 2014 By admin

German adolescents between twelve and 17 years are digitally very well equipped. They mostly own several online enabled devices and use them most frequently for … [Read more...]

Filed Under: News Tagged With: Facebook, Kinder-PR, social media, Youth marketing

Media and blogger relations for Kurio Tab children’s tablet

2. December 2014 By admin

KD Germany appoints Griffiths Consulting to handle its PR activities in support of the Kurio Tab children’s tablet in Germany and Austria. The campaign includes … [Read more...]

Filed Under: News, References, Tech Toys, Toys Tagged With: Blogger, Pressearbeit, social media, toys

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